Dow Europe GmbH introduces twenty new and upgraded polypropylene products

Dow Europe GmbH introduces twenty new and upgraded polypropylene products

Source: news.dow.com

Wesseling, Germany - June 14, 2007 - Dow Europe GmbH today announced the introduction of approximately twenty new and upgraded polypropylene products for rigid packaging and film converters, to be produced at its Wesseling plant in Germany. The new products include a random copolymer for thin-wall injection moulding with a 100 melt flow rate (MFR) and outstanding taste and odour performance, and a state-of-the-art 42 MFR random copolymer for food contact injection moulding applications. These products are the first wave of new offerings from the Dow Horizon Project, a new initiative by Dow to stretch the polypropylene performance envelope by leveraging the latest UNIPOL high activity catalyst.

“Polypropylene is one of the fastest growing polyolefins and continues to be an important part of Dow’s overall plastics portfolio,” said Julie McAlindon, Global Business Director for polypropylene for The Dow Chemical Company. “The Dow Horizon Project and the launch of these new products demonstrate our commitment to the European polypropylene market and our intent to deliver high performance solutions that help meet the changing needs of our customers.”

Among the approximately twenty new and upgraded polypropylene products launched by Dow today is DR7032, the first random copolymer to combine a 100 melt flow rate (MFR) with outstanding taste and odour performance. The key benefit of the high melt flow rate is that it enables converters to improve their productivity by reducing cycle times. In addition, DR7032 offers a good visual appearance in finished injection moulded articles, which is a top priority for brand owners and consumers. Also introduced today is DR7023, a 42 MFR random copolymer for food contact injection moulded applications that delivers excellent taste and odour performance.

Mary-Jane Hogg, Product Director for polypropylene in Europe, India, the Middle East and Africa for Dow Europe GmbH, added: “Dow is a global company, currently operating five polypropylene plants around the world, but we have not lost sight of the importance of local supply and the value of local sales people who understand local market needs, languages and drivers. Using Wesseling as our hub for the Dow Horizon Project, we are positioned to efficiently provide our customers with sophisticated new polypropylene solutions that better enable them to compete with finished goods imported from lower cost production areas.”

 

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